Jan 21, 2022
Are you trying to stay on pace
to hit that New Year’s goal? Here are 22 different
social media post ideas to
reel in business and connect with potential buyers and
- Check this
out - Show a remodeled
kitchen, breathtaking backyard, or any cool living space people
like to see.
Aggregate testimonials from Zillow, Realtor.com, and other sources to promote on social
- What I love
about this business -
People love working with passionate people. What makes you excited
about the industry?
- Can you help
me out? - Ask your
audience if they know anyone with a certain home type who might be
interested in selling.
- My First real
estate post memory -
Reshare your first post as a real estate agent and share and
reflect on what you’ve learned.
- Before and
after - If a client has
remodeled a home, take before and after photos.
- The reality of
real estate - People
believe real estate is an easy gig. Show the behind-the-scenes part
of real estate that many people might not
listed - Use the
opportunity to share new listings. (A great way to promote
- My favorite
closing gifts - This shows
that you’ve closed a deal and that you appreciate those you worked
- My favorite
real estate tools - What
apps do you use? How do you edit photos? Show your audience your
real estate process.
contract - Don’t post
about properties all the time, but the occasional contract post
shows you’re successful and growing. When posting, make it about
the client rather than the simple facts of the sale.
Tips - Answer the real
estate FAQs your clients have.
- My go-to
business for ___ - A great
way to cross-pollinate audiences and find new people in the
- Things you may
not know about ___ - Share
the history of your area or neighborhood.
- 7 Things to do
before selling - Catch
people debating to sell by sharing these tips. Whether you
say to refresh landscaping, touch up paint, or declutter the house,
you’re sharing the details and being a resource for
- 7 things to do
before buying - Same as
above, doing this will help you be seen as a go-to source for
walkthrough of a listing -
Give your clients a deeper understanding of a house on the market.
At the end, include a CTA for any home in the market a viewer might
be interested in.
favorites - What’s your
favorite listing on the market? Share your top picks.
- Behind the
scenes - What happens on
the first day of a listing? Document the process to show people
what you do as a realtor.
- My restaurant
for ___ - Tag local
businesses in your post, so they share you on their
sold - Use this post as a
thank-you for the people involved in the process.
- What I love
about our community -
Highlight and brag about your area. What do you love about
Consistent content that
entertains and educates your audience leads to more conversations,
which leads to more contracts. Be yourself and be transparent to
create content that leads to more success.
Do you have a video or content
idea that is perfect for your business? Share it with Jimmy!
Connect with Jimmy Burgess on LinkedIn and Facebook and his
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about it as well. You can find The Real Estate Sales Podcast
Audible, and our website, The Real Estate Sales